Chude Jideonwo

Founder, RED | Joy, Inc.

2004

Met Adebola Williams on the set of Inside Out.

Was a production assistant. We got talking.

2005

Registered RedSTRAT at 20.

No clients, big plans.

2011

Sat down with President Goodluck Jonathan for an interview.

Doors started opening.

2015

Led the communication strategy for Buhari's presidential campaign.

He won.

2018

Left RED after a decade. Founded Joy, Inc.

Started the work I'd been preparing for all along.

2020

Launched #WithChude.

Africa's most-watched talk show.

2024

Appointed Creative-In-Residence at the London School of Economics.

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